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Category: Business

Dealer Decision Review Makes Digital Retailing Less Scary

October 28, 2020 Author: Kent Mihlbauer Category: Business

Automotive online retailing comes with some scary issues. (Halloween post) Scary question #1 – Who approves the deal to make sure it’s profitable? Every deal needs decisioning to be cleared for the final sale. Doing an online deal with “automated” decisioning sounds super scary because the customer gets an “approved”…

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Digital Retailing Through Your Credit and Trade Apps.

October 20, 2020 Author: Kent Mihlbauer Category: Business

Convert your online leads into profitable online sales! We all know how valuable credit app and trade-in app leads are. These are active customers looking to increase their sales knowledge and expedite the sales process.  Many dealers use these tools, but they are disjointed from the actual buying process. Thus,…

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8 Elements for Contract Ready Pencil Perfect Digital LEASING for Your Year-End Sales Event

October 14, 2020 Author: Kent Mihlbauer Category: Business

32% of 2019 new vehicle “sales” were leased. Many of the premium brands had lease rates above 50% for the year. When it comes to online sales, you want to ensure that you can provide Pencil Perfect Digital Lease Deals to these buyers, especially since these “buyers” switch vehicles a…

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Year-End Sales Events Need Pencil Perfect Contract Ready Digital Retailing

October 9, 2020 Author: Kent Mihlbauer Category: Business

New vehicle sales in December 2019 were 1,543,471, and we are expecting to have a similar December this year. Year-end sales events will froth the sales waters and energize buyers to get out there and buy or lease a new vehicle.  Are you ready for a second Covid-19 spike that…

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Are you ready to handle the year-end sales push virtually this year?

October 6, 2020 Author: Kent Mihlbauer Category: Business

Pandemic or not, vehicle sales are expected to see the usual jump during the holiday/year-end sales events. Are you prepared to meet your December sales goals when customers require you to have online retailing before they even consider buying from you? 2020 has been an interesting year for retailing vehicles,…

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The $5 issue that costs you $360 in profit.

September 24, 2020 Author: Kent Mihlbauer Category: Business

Are you willing to give up $360 of gross for a digital deal that has miss calculated your online customer deal by $5? When your digital retailing process delivers a monthly payment guestimate that is $5 lower, do you end up eating that difference or battle the customer to get…

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Credit Intelligent Selling Needs to be in Your Current Growth Plan

September 22, 2020 Author: Bill Liatsis Category: Business

As dealers move towards a digital selling environment, the tools inside the heads of the best vehicle salespeople and F&I managers are increasingly being replicated by digital tools for everyone to use. One of the classic, unspoken tools was the salesperson’s “Up Analyzer.” No, you won’t find that tool available…

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11 Questions at the Heart of Contract-Ready Digital Retail

September 15, 2020 Author: Bill Liatsis Category: Business

Here’s your eleven question cheat sheet (there’s still more, but these are big). If the answer to any of these is no, there’s a good chance they aren’t contract ready: Are Taxes determined based on Street Address? Do they support Registration Type and dynamically change Fees? Do they handle Department…

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The Online F&I Box is Gentler But Has Better Profitability

September 14, 2020 Author: Kent Mihlbauer Category: Business

I bet you have never heard a customer say, “I can’t wait to go to the F&I Box.” Well, most consumers don’t know it’s called “the Box”; they know that going into F&I is stressful and time-consuming. They know to put up their guard and push hard to get through…

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Why Would an Automotive Digital Retailing Platform Get PCI Certification?

September 9, 2020 Author: Kent Mihlbauer Category: Business

Because it’s hard, and we like to do hard things. That is why we built a true penny perfect digital retailing platform. We don’t guess or estimate payments for our partners. We deliver a fully integrated platform that provides a payment structure just like you do for dealership showroom customers….

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